How It All Started…
In 1995, Window World was just a small roadside stand in Wilmington, NC, ran by a man with big aspirations. This man was Leon Whitworth, and he vowed to grow his company on principles that had long been gone in the home improvement industry.
At the time there was a very common negative stereotype regarding home improvement companies, involving a slick-tongued salesman who would give a fancy presentation with a ridiculously high price and bogus incentives, hoping to convince the customer they were getting a deal.